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Promote the WWW version or the non-WWW version?

August 08, 2011 Trackback Bloggies by Administrator

During the past few months, I have been asked by quite a few clients:

"Do I build links to my WWW version (http://www.example.com) or to my non-WWW version (http://example.com)"

It is EXTREMELY important to have a proper redirect between your WWW version and non-WWW version of your website to guarantee:

 1) You are not loosing any link juice.

 2) Google does not see your website as TWO different versions. Yes, Google will pick one version and ignore the other version thus putting all your link building offers to waste to the un-indexed version. Besides, you do not want to be facing duplicate content issues against your own website.

 To overcome this issue:

1) login to your Google Webmasters tool and choose the preferred version you would like to go for.

2) Set up a permanent 301 redirect via your .htaccess file (Usually located on the ROOT folder of your hosting account)

 

Redirect www to non-www:

RewriteEngine On RewriteBase / RewriteCond %{HTTP_HOST} ^www.yourdomain.com [NC]

RewriteRule ^(.*)$ http://yourdomain.com/$1 [L,R=301] 

Redirect non-www to www:

RewriteEngine On RewriteBase / RewriteCond %{HTTP_HOST} ^yourdomain.com [NC] 

RewriteRule ^(.*)$ http://www.yourdomain.com/$1 [L,R=301]

 

  Is there any preference choosing when choosing WWW over the non-WWW version or vice versa?

Actually, there are no preferences whatsoever if you have made a solid 301 redirect as you will be getting all the link juice whether the WWW or non-WWW version is promoted.

 

This might sound like a hassle for newbies, but the changes are extremely easy and only require a few minutes. 

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Comments (2)

Its very helpful post for me. I want to get more info on google new algorithms. kindly suggest me for more tips about email marketing (http://awebdesk.com/emailmarketing) and advanced campaign creation tips

manav sharma

Thanks very much for such great works in the senate to protect hardworking .
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